With Carl, the results of your collaborations are controlled only by you.
Connecting your account through the Carl app is the most reliable path to a transparent collaboration with brands. You have 100% control over your data. Find out how we protect your privacy and learn more about our certifications from Apple, Meta, Google and TikTok.
Connect your accounts
You log in directly on the platform. We never see your password.
Connecting your account sounds complicated. In reality, it protects you.
Sharing campaign data is the standard collaborations rely on today. Brands simply want to see results. Carl gives you the confidence that you won't lose control over your data. See why an official connection into an app like Carl is much safer and more practical than screenshots or scraping.
See the 4 pillars of securityOfficial data connection under your control
Data flows directly from the platforms via verified APIs. The numbers are accurate, you decide what the brand sees, and you can disconnect everything at any time. That's the standard in the Carl for Social app.
Scraping tools — fuzzy numbers, zero control
Some tools pull numbers they can see from the outside of your profile. You don't have to connect anywhere, but they report estimates instead of accurate data. They often violate platform terms and you don't even know data is being collected. You have no control over your results.
Manual screenshots — wasted time and inaccurate data
Some creators send brands their results through screenshots of native analytics. The data is outdated almost immediately, often incomplete, and for every campaign you have to collect everything by hand.
How exactly we protect your data.
Find out what Carl does — and what it deliberately doesn't do.
We never see your passwords. And we don't want to.
Connecting your account happens via OAuth — the same standard used by "Sign in with Google". You enter your password directly on Instagram, TikTok or YouTube. We only receive an encrypted token that's valid for what you personally approved — and you can revoke it any time.
Approved directly by Meta, Google, TikTok and Apple.
To even be allowed to connect to these platforms, we had to pass an audit from each of them. Meta App Review, Google OAuth Verification, TikTok Marketing API partnership and Apple App Store Review — real processes where the platforms inspect how we handle your data.
You see the exact same numbers as the brand. No black box.
In the Reporting section right inside the Carl app you can check individual posts and the data the brand receives any time: reach, engagement, demographics and more. They're the same numbers you see in your own analytics.
All data is stored in the EU and continuously monitored for security.
We don't watch over security only by ourselves — independent auditors check that we really do what we claim. Security firm Vanta automatically audits and monitors our infrastructure 24/7 and flags any deviation. All of your data is stored within the European Union.
No surprises in the report. You see the same as the brand.
- Reach, engagement, audience demographics, saves, clicks. That's what the brand sees on your campaign posts.
- You control which posts the brand gets to see.
- DMs and the results of any posts outside the campaign stay with you.
- We only have access to analytics. We can't post anything on your account or share anything with anyone.
Carl vs. scraping tools vs. manual.
The three ways brands get data from creators today — and how they differ.
| Carl for Social | Scraping tool | Manual screenshots | |
|---|---|---|---|
| Accuracy of numbers | Official API | Outside estimate | Depends on the moment of the screenshot |
| Control over what is shared | Pick post by post | Without your knowledge | Pick post by post, but the whole screen is visible |
| Passwords in third-party hands | Never — OAuth only | Some ask for login | Not needed |
| Compliance with platform terms | Certified by Meta, Google, TikTok, Apple | Often breaks ToS | Yes |
| Ability to disconnect at any time | One tap in the app | You're not even aware of collection | Yes |
| External audit (ISO/Vanta) | ISO 27001 + Vanta | Usually no | — |
| Time required from you | Connect once and you're done | None | Repeat after every campaign |
What creators ask us most.
Your rules, your data, your decision.
Download Carl, try connecting one account and see for yourself.